WHAT MAKES IT GOOD // 'CUSTOMISING MUSIC TASTES TOGETHER' = APPLE
Apple is one of the largest and most famous Companies in the world, its branding it one of the easliest recognised, this is to the help of the huge scale sales of the ipod. The logo is of an apple while the identity of the brand e.g. ipod is white earphones, with sleek and elegant designs.
WHO WOULD FIND IT GOOD? // RUNNERS = NIKE
Famous logo of the Tick, anywhere this is placed it is recognised, along with the typeface. Sports brands, associated with trainers (running trainers)
WHO WOULDN'T FIND IT GOOD? //ELDERLY - 'FRIENDS OF THE ELDERLY'
WHAT IS IT BETTER THAN? // DANGEROUS 'FLICKING' OF MUSIC -
For this, because flicking of music and using and ipod etc is not illegal or come up as an public issue (unlike using a mobile phone), I have instead focusing on concentration whilst driving, no distractions and also using a phone wile driving.
WHAT PROFESSION WOULD IT BE? // RADIO DJ'S - RADIO 1
WHICH CELEB WOULD IT BE? // ANNIE MAC
WHAT PLACE WOULD IT BE? // NIGHT CLUBS, OXFORD - CLEMS
WHAT EVENT WOULD IT BE? // CREAMFIELDS, 2011
WHAT PRODUCT WOULD IT BE? // ONLINE DOWNLOADS - ITUNES
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