Crit - what we want feedback on

We were asked to write down 3 points that we want feedback on in relation to our project. We wanted to know;

• Deliverables; are they appropriate and do they think 'big' enough - this doesn't mean just propose a huge idea because in the brief they said that they are a small company and not much money to spare. 
• Target Audience; Have we aimed it at the right people and have we narrowed it down enough?
• Overall; are we being creative enough and will it "help make people chose Feel Good Drinks?"