As well as creating the posters, I want to blow the 3 of them up to fit the space in the bus stop. These would be printed digitally and placed all over the city of Leeds. I propose to print approximately 500 on uncoated paper, with no extra print finishes.
It is a perfect place for the advert to be seen as one of my target audience for the promotion to be seen by is commuters and public transport users. The Air Gidge is designed for them - no hastle with wires and they can update their music on the go. As well as commuters and public transport users, it is perfect location for students to see these adverts as they are also regular users of buses in Leeds as well as these advert spaces being visible when they walk to and from University. I think that the blue gradient works really well, it is very different form other bus adverts and would stand out, especially in a lit up bus station at night.
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